French brand L’Oréal will use Additive Manufacturing in Product Design

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 L’Oréal is headquartered in Clichy, France, with a tagline of ‘#beautyforall,’ is looking to add innovation to its manufacturing processes as more customers are using digital technology to satisfy their wants on-demand. The world’s largest cosmetics company registered nearly 500 patents last year, and is now turning to several innovative technologies to stay in the fast lane, including artificial intelligence, magnetic conveyors, smart sensors, collaborative robots, or cobots, and, once again, Additive Manufacturing. The company is looking to use the technology for product design, as 3D printing has definitely revolutionized the area; in the last year alone, the company has 3D printed more than 15,000 prototypes.

“The revolution is now with 3-D printing. From the design to the first prototype, we are able to do that…within hours when before it was taking a few months,…”

Stephane Lannuzel, L’Oréal’s Operations Chief Digital Officer

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For more information about:
3DPrint.com by Sarah Saunders 04/13/2018, https://www.3dprint.com/210179/3d-printing-news-briefs-4-13-18/, visited on 04/15/2018 

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